Churchill Downs unveils logo for 2018 Kentucky Derby
)
On Saturday, Churchill Downs revealed the official logo for Kentucky Derby 144, which will take place on May 5, 2018, under the Twin Spires of the Louisville, Kentucky, track.
The Twin Spires are the focal point of the logo in brick red while “144” serves as the pitch in the roofline, supporting the Twin Spires and creating a sense of depth.
SME, a New York-based marketing agency, has developed the official Kentucky Derby and Kentucky Oaks logos since 2007.
The logo will be used on a wide variety of Kentucky Derby merchandise, including apparel, glassware, jewelry and other collectibles and gift items. Official merchandise will be available online, at Churchill Downs Racetrack, the Louisville International Airport, the Kentucky Derby Museum Gift Shop and other retail outlets over the summer.
The 2018 Kentucky Oaks logo will be unveiled later this year.
Authors
Categories
FEATURED PRODUCTS
Daily Selections
Full racecard analysis/expert picks for major tracks from America's top handicappers.
Buy Nowe-ponies Picks
E-Ponies computer-based figures have been around since 1997. Using an algorithm written by the business owner and handicapper, Liam Durbin, and powered by BRIS data files, E-Ponies offers a unique, fact-based, dispassionate analysis of every horse in every race, assigning scores for speed, class, form, connections, and more. Forget which jockey owes you money! What does the data say!
Buy NowBruno With the Works
Bruno De Julio & team bring 30+ yrs experience observing racehorses to Brisnet with valuable insight into their morning routines & chances for success in the afternoons.
Buy NowValue Plays AI by Predicteform
Full race card program with easy-to-use win chances and contender classifications for every runner plus analysis of the Best Bet, Live Longshot, and Wagering Suggestions for every race.
Buy NowADVERTISEMENT